Category Archives: Twitter

Turning the NBA Playoffs into mCommerce Brand Engagement

Posted on May 18, 2012 by

While I was sending out Tweets this past week, and watching the NBA playoffs, I started thinking about mcommerce consumer targeting.  According to Nielsen, 86% of mobile phone owners use their phone while watching television.  Nielsen also states that multi-tasking … Continue reading →

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Posted in Apps, mCommerce, Mobile Loyalty, Mobility Planning, Trends & Insights, Twitter | Tagged , , , , , | Leave a comment

A Memo from a Black Friday Shopaholic

Posted on December 6, 2010 by

As Black Friday came and went last month, I was curious to see what retailers would do this year to entice shoppers to hit their sales in the wee hours of the morning.  As a veteran Black Friday shopper, I … Continue reading →

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Posted in Retail, Twitter, Uncategorized | Tagged , , , , | Leave a comment

Haiti meets the intersection of Mobile Marketing and Social networking

Posted on January 15, 2010 by

  Firstly, if you haven’t already, consider texting HAITI to 90999 to donate $10 following the devastating Earthquake on Jan 12. Whilst I’m saddened by the tragedy of Haiti, the 90999 shortcode has already raised $10m. At $10 per donation, … Continue reading →

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Posted in Trends & Insights, Twitter | Leave a comment

Twitter on TIME Magazine Cover

Posted on June 6, 2009 by

  “I’ve written this week’s TIME cover story about how Twitter is changing the way we live–and showing us the future of innovation. Buy a copy!” I think it’s significant that TIME chose iPhone as the Twitter platform. If you … Continue reading →

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Posted in Applications, Mobile Anthropology, Mobile Web, Random Awesomeness, Social Media, Twitter | Leave a comment

Twitter vs. SMS

Posted on April 11, 2009 by

We all know that Twitter and SMS were born for different reasons. Twitter came to us to provide a platform for microblogging while SMS was invented to let you send messages to your friends. This title is a bit misleading … Continue reading →

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Tweets: for fun or for business?

Posted on February 26, 2009 by

  Despite what some people think, tweeting isn’t just for fun and lofty status updates. A recent survey of Twitter users revealed that some 56% of people tweeting do so for business-related purposes. Twitter has become a forum for social-media … Continue reading →

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TwitterBerry.

Posted on January 12, 2009 by

TwitterBerry is awesome. Created by Orangatame Software, TwitterBerry is a native mobile app for posting updates to Twitter. It works over the data network, so it doesn't require SMS. Supported devices: BlacKBerry Storm (garbage) BlacKBerry Bold   BlackBerry Curve (8300, 8310, 8320, 8330) Series BlackBerry 8800 Series … Continue reading →

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Posted in Applications, Devices, Social Media, Twitter