Category Archives: Retail

Safeway Mobile App: A Big Fish in a Big Pond…

Posted on June 23, 2012 by

Have you heard that saying – “a big fish in a small pond?”   Well, moving from Australia to the USA to launch 5th Finger five years ago, I clearly remember lying awake at night, wondering if we had the … Continue reading →

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Posted in Apps, Innovation, Inspiration, iPhone, Mobile, Retail, Stats, Uncategorized | Tagged , , , , | 1 Comment

How A Guerilla Marketing Tactic Translates To Mobile Loyalty

Posted on June 1, 2012 by

Last August, rap superstars Jay-Z and Kayne West utilized a surprising marketing tactic when releasing their critically acclaimed Watch the Throne album. Jay-Z and Kayne chose to initially release their album digitally, with the second wave of their distribution plan … Continue reading →

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Posted in Mobile, Mobile Loyalty, Retail, Trends & Insights, Uncategorized | Tagged , , , , , | Leave a comment

Retailers See Impressive Pinterest Results, But Imagine Them With An iPad App

Posted on April 6, 2012 by

If being the third social network behind facebook and Twitter hasn’t validated Pinterest in your mind yet, maybe this will. Home Good retailers such as Wayfair (formerly CSN Stores) found that Pinterest referrals are more likely to make a purchase and spend … Continue reading →

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Posted in Android, Apple, Applications, Apps, iPad, Retail, Uncategorized | Tagged , , , | 1 Comment

5th Finger’s Five Tenets to Great Tablet Ux

Posted on February 26, 2012 by

Tenet #1: The NUI is not the GUI The first tenet that we live by at 5th Finger is that the NUI is not the GUI. You’ve probably heard of the term GUI (Graphical User Interface), which is used to … Continue reading →

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Posted in HTML5, iPad, iPhone, Retail, Usability | Leave a comment

The Super Bowl Went Mobile, But Was It Successful?

Posted on February 9, 2012 by

If we saw one major difference between this year’s Super Bowl ads and years past, it was definitely the integration of mobile and social media. But it didn’t stop at the commercials; the NFL itself had numerous apps to support … Continue reading →

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Posted in Apps, Events, Mobile Advertising, Retail, Trends & Insights | Tagged , , , , , | 1 Comment

Retail Inspiration, Brought to You Via Pinterest

Posted on January 17, 2012 by

Heard of Pinterest? If you haven’t, you should start getting to know them now. I predict a new wave of social outreach is upon us– one that inspires product discovery. Pinterest is my latest addiction and is growing at Facebook-like … Continue reading →

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Posted in Google, Retail, Trends & Insights, Uncategorized | Tagged , , , | 1 Comment

Black Friday Mobile Sales Soar 3,000% for JoS. A. Bank Clothiers

Posted on December 19, 2011 by

  Clothing retailer JoS. A. Bank, together with 5th Finger’s RedShop, sees explosive growth of mobile sales on Black Friday. On Black Friday, JoS. A. Bank’s mobile checkout saw an increase of over 3,000% compared to its previous daily average. … Continue reading →

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Posted in mCommerce, Mobile Web, Retail | Tagged , , , | Leave a comment

Hybrid App Case Study: Safeway’s Dominick’s App (Retail)

Posted on December 16, 2011 by

You are probably hearing more and more about ‘hybrid apps’. Well, I thought it might be interesting to share with you 5th Finger’s recent journey to create a hybrid app with the Dominick’s iPhone app and Safeway. Here’s a short … Continue reading →

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Posted in Apps, Grocery, Innovation, iPhone, Mobile Loyalty, Retail, Uncategorized | Tagged , , , , | Leave a comment

Meet Your Kitchen Assistant: The Safeway Thanksgiving Mobile Site

Posted on November 14, 2011 by

This year Safeway has truly welcomed the mobile side of Thanksgiving with open arms (or should I say fingers?). The grocer launched both The Safeway Chef Assistant App for iPhone and a Thanksgiving mobile site, powered by RedShop Mobile. More … Continue reading →

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Posted in Grocery, Mobile Web, Retail, Uncategorized | Tagged , , | Leave a comment

Safeway personalizes grocery shopping with RedShop Mobile

Posted on November 14, 2011 by

If you saw our offices this week, you would see some happy Fingers! We are excited to announce Grocer Safeway is providing Dominick’s shoppers personalized offers on a mobile app powered by 5th Finger’s RedShop! The Apple iPhone mobile app makes … Continue reading →

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Posted in Apps, Grocery, Innovation, iPhone, Mobile Loyalty, Retail, Uncategorized | Tagged , , , , | Leave a comment