Monthly Archives: January 2012

The Future of Mobile Health Apps for Pharma

Mobile health applications have come a long way in the last few years. Driving this change, in part, has been the huge increase in smartphone penetration across both patients and HCPs user groups (HCP smartphone penetration at 81% with half using at … Continue reading

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Posted in Apps, Health, Pharma, Uncategorized | Tagged , , , , , | 1 Comment

Retail Inspiration, Brought to You Via Pinterest

Heard of Pinterest? If you haven’t, you should start getting to know them now. I predict a new wave of social outreach is upon us– one that inspires product discovery. Pinterest is my latest addiction and is growing at Facebook-like … Continue reading

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Posted in Google, Retail, Trends & Insights, Uncategorized | Tagged , , , | 1 Comment

Why Retailers Need to Consider NFC

2012 looks to be the year that challenges the different mobile payment approaches, and every retailer is going to be charged with finding their optimal solution. In the end NFC will be the winner, but due to hardware constraints it … Continue reading

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Posted in NFC, Trends & Insights, Uncategorized | Tagged , , , | Leave a comment