Monthly Archives: August 2009

Obama Administration taking a closer look at the wireless industry

The wireless industry has grown rapidly, essentially built on consumer demand, existing infrastructure and “guidelines”. The FCC is now taking a closer look at the industry and the CTIA is in the hot seat. MocoNews Reports As the Obama administration … Continue reading

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Posted in Mobile Web, Mobility Planning | Leave a comment

Obama’s Healthcare loss… failure to exploit his assets

Why isn’t the Obama administration using mobile to shape the healthcare debate? Obama’s challenge with mobile is the same as for many marketers. Generating interest in the initial campaign can generate huge follow on opportunities, but maintaining a dialogue with … Continue reading

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Posted in Mobility Planning, Pharma, Trends & Insights | Leave a comment

Dave the Shoe Guy goes Mobile

You know when a new media discipline is entering the mainstream when ‘Dave the Shoe Guy’ is evangelizing it!   Dave Sheehan is a ladies shoe salesman in Chicago, IL. He says: “My strategy was simply that I knew if … Continue reading

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Posted in Ad Land, Mobile Advertising, Mobile Web, Retail | Leave a comment