Monthly Archives: April 2009

Devouring the Event Sandwich

Posted on April 30, 2009 by

            It was billed as a event marketing “boot camp” and a deli broke out. A deli of ideas. Event Marketer Magazine Editor and Publisher Dan Hanover launched the Event Marketer Summit by talking about … Continue reading →

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Posted in Events | Leave a comment

finger food vol. 1

Posted on April 30, 2009 by

finger food vol. 1http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=vol1-090429115000-phpapp01&stripped_title=finger-food-vol-1-1363834 View more presentations from 5th Finger.

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Posted in Trends & Insights | Leave a comment

KFC launches “Grillz” iPhone App

Posted on April 24, 2009 by

  As part of their “Unthink” campaign which encourages people to think about KFC differently (they now have grilled chicken), KFC has released a KFC Grillz iPhone app. The app features different ‘grilled’ mouths that move in time with your … Continue reading →

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Posted in iPhone | Leave a comment

5th Finger Powers Earth Day Promotion

Posted on April 22, 2009 by

5th Finger is working in partnership with 361 Experiential to promote LG’s Mobile Phone Recycling program. Just Text CYBERGUY to 57895, reply with your name and address and LG will send you a pre-paid envelope to recycle your old mobile … Continue reading →

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Posted in Ad Land, Inspiration, Mobile Web | Leave a comment

Will I need an umbrella today?

Posted on April 21, 2009 by

Some of you may have heard of Umbrella Today?, a service that alerts people when they will need an umbrella. People enter their location online and can sign up to receive a text message or an email on the days … Continue reading →

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Posted in Trends & Insights | Leave a comment

Smartphones denying down economic times

Posted on April 15, 2009 by

  A snipit in The Economist this week highlighted that Research In Motion (RIM), the makers of Blackberry, posted a 26% increase in quarterly profit compared to a year ago. “It added 3.9m subscribers, bringing the total number of those … Continue reading →

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Posted in Devices | Leave a comment

Twitter vs. SMS

Posted on April 11, 2009 by

We all know that Twitter and SMS were born for different reasons. Twitter came to us to provide a platform for microblogging while SMS was invented to let you send messages to your friends. This title is a bit misleading … Continue reading →

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Relevant, useful and an extension of the big idea.

Posted on April 8, 2009 by

Think about the way you feel when you forget your phone or PDA at home for the day. Alone? Disconnected? Unprepared? That’s the true test right there. Mobile is more than just cool. Frankly, it’s a necessity. Mobile has gone … Continue reading →

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Posted in Inspiration, Mobile Anthropology, Mobility Planning | Leave a comment

Join us @ ad:tech/ADSPACE April 22nd

Posted on April 7, 2009 by

If you’re heading to ad:tech San Francisco, then come on by and say hi at the ADSPACE panel on April 22nd where I’ll be chatting about the latest in mobile advertising and the new google adsense for mobile.  It looks … Continue reading →

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Posted in Events | Leave a comment